Joe joined AIR in November 2021 as its first Global Head of Marketing and Communications. He leads marketing activities across all channels with a strategic focus on increasing AIR’s brand awareness, expanding its reach and optimizing communications for the greatest impact. His focus areas include website management, social media marketing, email marketing, speaking appearances, podcast promotion, public relations, fundraising materials and event support.
Joe has over a decade of marketing experience in the graphics and publishing sector from his previous roles at Ricoh USA, Inc., Mohawk Fine Papers and Canon USA, Inc. Prior to joining AIR, he gained new expertise in finance and technology by serving as a Technology Transition Coach at the Office of the New York State Comptroller, where he assisted public-sector employers using the state’s pension system in the adoption of cloud-based reporting. This piqued his curiosity about the fast-growing ecosystem of digital innovation.
Joe earned a Bachelor of Science in graphic media publishing from the Rochester Institute of Technology. He held a seat on the Board of Directors of the Print and Graphics Scholarship Foundation (PGSF) from 2013 to 2022.
Outside of work, Joe is a tennis player turned avid pickleballer and amateur baker. He lives in the New York capital district with his partner and their spoiled golden retriever, Gus, and enjoys visiting his family in his hometown of Erie, Pa.